In support of World Antimicrobial Awareness Week, I created a series of compelling graphics and header images, and developed a dedicated landing page using Figma. This page focuses on raising awareness about antimicrobial resistance (AMR) and the growing challenge of treating illnesses due to this resistance. It was crucial for the page to align with Hologic’s existing branding while being easy to navigate and comprehend for both healthcare professionals and the general public. Additionally, the design had to be visually striking to attract and engage new audiences.